The Content Creator

Accelerate content delivery and drive business growth with Content Basis. We combine predictive analytics, machine learning, and human expertise to create high-quality content that resonates with your target audience and converts more inbound inquiries. Experience the power of Content Basis and take your online presence to the next level.

Business Growth

B2B Platform Selection Requires a Guide, Not a Sales Pitch

September 2, 2025

The B2B OG Reality Check In 1995, I built my first B2B website for my then computer assembly company. It...

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Strategy

Three Reasons Hyvä Commerce Will Replace Adobe Commerce for Mid-Market Merchants

July 31, 2025

Last week, I posted aboutHyväCMS after watching their demo.

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E-commerce

Why Unified Billing Matters for the Adobe Commerce Marketplace

May 14, 2025

The $50,000 Management Problem In my former role as President of Wagento Creative, I watched merchants s...

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AI

The ChatGPT Shopping Cart

May 7, 2025

What Merchants Need to Know About OpenAI's Shopify Integration

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Mobile Usability

From Shopify to BigCommerce: Why App Developers Should Expand Their Horizons

April 22, 2025

Last year, I built my first Shopify app usingGadget. )ok ok... full disclosureAaron Kantrowitzdid all th...

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Business Growth

B2B Has Always Been About Relationships

February 25, 2025

Let's say I am no longer in my 20s and may have been around the block a few times. I remember writing so...

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Content Strategy

Are Blogs Overrated for Shopify Success?

November 5, 2024

Rethinking SEO Ask yourself: Is your Shopify store's blog truly boosting your search engine rankings, or...

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Ecommerce Marketing

Why Every Shopify Store Needs a Blog

June 10, 2024

Faced with the crowded ecommerce arena, Shopify store owners all have one common goal: standing out and ...

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